arch + cable

BOUTIQUE HOTEL

brand strategy and design for boutique hotel based in Minnesota
Boutique hotel brand and marketing agency, Kovly Studio partnered with Arch + Cable to launch this Minnesota brand

project notes

THE WORK

Brand Strategy
Brand Identity
Logo Design
Marketing Strategy
Website Design
Interior Design
Campaign Planning
Brand Collateral Design
Marketing Implementation

BRAND ESSENCE

Modern, luxury, intentional, casual, refined

DETAILS

Arch + Cable boutique hotel was born with the vision of providing boldly simple + high end hospitality.

The first boutique hotel in the community, holding company Hospitality Ventures need to build awareness, successfully launch, and gain dominance in local market

Arch and Cable hotel works with Minneapolis-based brand and marketing agency
hospitality and hotel branding from Minneapolis agency
Brand photography for Minnesota boutique hotel
Brand and logo design for Minnesota hotel

RESULTS

80%

Percent of bookings are being driven from direct brand and marketing efforts instead of hotel syndication sites, supporting margins while driving occupancy.

5.5x

Digital ads performing 5.5 times better than industry benchmark.

hotel brand collateral for minnesota hospitality brand
website design for Minnesota boutique hotel, Arch and Cable
boutique hotel branding, marketing, and website design

PHOTOGRAPHY: EVAN TAYLOR STUDIOS